[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.jalingua.cz\/zakazat-reklamu-na-pujcky-ano-nebo-ne\/#Article","mainEntityOfPage":"https:\/\/www.jalingua.cz\/zakazat-reklamu-na-pujcky-ano-nebo-ne\/","headline":"Zak\u00e1zat reklamu na p\u016fj\u010dky ano nebo ne?","name":"Zak\u00e1zat reklamu na p\u016fj\u010dky ano nebo ne?","description":"Pokud skute\u010dn\u011b p\u0159em\u00fd\u0161l\u00edte o n\u011bjak\u00e9 p\u016fj\u010dce, nab\u00eddka je opravdu velik\u00e1 a je pot\u0159eba se hlavn\u011b zaj\u00edmat o to, za jakou […]","datePublished":"2018-06-05","dateModified":"2023-05-25","author":{"@type":"Person","@id":"https:\/\/www.jalingua.cz\/author\/#Person","name":"","url":"https:\/\/www.jalingua.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/aa16db3f0f92015edeb6ced2fbc10116de89c6b4888114a368937de5fe58241b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/aa16db3f0f92015edeb6ced2fbc10116de89c6b4888114a368937de5fe58241b?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"jalingua.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.jalingua.cz\/wp-content\/uploads\/img_a321983_w2415_t1533456398.png","url":"https:\/\/www.jalingua.cz\/wp-content\/uploads\/img_a321983_w2415_t1533456398.png","height":0,"width":0},"url":"https:\/\/www.jalingua.cz\/zakazat-reklamu-na-pujcky-ano-nebo-ne\/","wordCount":402,"articleBody":"Pokud skute\u010dn\u011b p\u0159em\u00fd\u0161l\u00edte o n\u011bjak\u00e9 p\u016fj\u010dce, nab\u00eddka je opravdu velik\u00e1 a je pot\u0159eba se hlavn\u011b zaj\u00edmat o to, za jakou cenu a za jak\u00fdch podm\u00ednek si p\u016fj\u010dujete. Jsou ale lid\u00e9, kter\u00e9 vidina rychle vy\u0159\u00edzen\u00fdch p\u016fj\u010dek bez pevn\u011b stanoven\u00fdch podm\u00ednek zl\u00e1kaj\u00ed natolik, \u017ee se ani nezaj\u00edmaj\u00ed o smluvn\u00ed podm\u00ednky. Reklama zkr\u00e1tka nab\u00edz\u00ed spoustu v\u00fdhod, tak kdo by odolal? \u010casto se pak st\u00e1v\u00e1, \u017ee si vlastn\u011b lid\u00e9 po\u0159\u00edd\u00ed \u00fav\u011br, kter\u00fd je nesplatiteln\u00fd. N\u011bkdy vyvol\u00e1vaj\u00ed reklamy na \u00fav\u011bry dojem, \u017ee pen\u00edze je snadn\u00e9 z\u00edskat a podce\u0148uj\u00ed negativn\u00ed dopady zadlu\u017eov\u00e1n\u00ed.D\u016fkazem je i to, \u017ee je t\u00e9m\u011b\u0159 p\u011bt milion\u016f b\u011b\u017e\u00edc\u00edch exekuc\u00ed, kter\u00e9 vznikly d\u0159\u00edve, \u010dasto nemravn\u00fdm \u010di neodpov\u011bdn\u00fdm jedn\u00e1n\u00edm v\u011b\u0159itel\u016f.Ale vy\u0159e\u0161\u00ed tento probl\u00e9m z\u00e1kaz reklamy v\u00a0televizi, r\u00e1diu, tisku nebo na online reklam\u00e1ch? N\u011bkte\u0159\u00ed se ob\u00e1vaj\u00ed, \u017ee z\u00e1kaz reklamy paradoxn\u011b m\u016f\u017ee situaci zhor\u0161it, proto\u017ee t\u011bm nejzraniteln\u011bj\u0161\u00edm znemo\u017en\u00ed orientaci na trhu. Chyb\u011bl by pak podklad pro srovn\u00e1n\u00ed dobr\u00fdch a \u0161patn\u00fdch podm\u00ednek \u00fav\u011bru.A ti m\u00e9n\u011b finan\u010dn\u011b gramotn\u00ed nepochop\u00ed, co se jim vlastn\u011b sna\u017e\u00ed nab\u00eddnout.Koncem roku 2016 ve\u0161el v\u00a0platnost nov\u00fd z\u00e1kon o spot\u0159ebitelsk\u00e9m \u00fav\u011bru, kter\u00fd m\u00e1 za c\u00edl zp\u0159ehlednit trh t\u011bchto nab\u00eddek. Nebankovn\u00ed \u00fav\u011brov\u00e9 spole\u010dnosti nyn\u00ed spadaj\u00ed m\u00edsto \u010cesk\u00e9 obchodn\u00ed inspekce pod dohled \u010cesk\u00e9 n\u00e1rodn\u00ed banky. A tak\u00e9 si mus\u00ed po\u0159\u00eddit od centr\u00e1ln\u00ed banky licenci. Podm\u00ednky jej\u00edho z\u00edsk\u00e1n\u00ed jsou nastaveny pom\u011brn\u011b p\u0159\u00edsn\u011b, takov\u00e1 spole\u010dnost mus\u00ed m\u00edt tak\u00e9 p\u0159edem ur\u010denou v\u00fd\u0161i z\u00e1kladn\u00edho kapit\u00e1lu. Z\u00e1kon d\u00e1l zp\u0159\u00edsnil po\u017eadavky na prov\u011b\u0159ov\u00e1n\u00ed \u017eadatel\u016f o p\u016fj\u010dky, jestli budou m\u00edt na spl\u00e1cen\u00ed, sn\u00ed\u017eil sankce a obecn\u011b p\u0159inesl v\u011bt\u0161\u00ed ochranu spot\u0159ebitele.N\u011bkte\u0159\u00ed tvrd\u00ed, \u017ee si \u00fav\u011bry neberou na z\u00e1klad\u011b reklamy, ale podle vlastn\u00edho \u00fasudku a tak nast\u00e1v\u00e1 rozkol, zda tedy reklamu skute\u010dn\u011b navrhnout zru\u0161it, nebo nechat. P\u0159eci nechceme, aby \u017eadatel\u00e9 byli hn\u00e1ni do n\u00e1ru\u010d\u00ed lichv\u00e1\u0159\u016f.                                                                                                                                                                                                                                                                                                                                                                                        4.3\/5 - (3 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Zak\u00e1zat reklamu na p\u016fj\u010dky ano nebo ne?","item":"https:\/\/www.jalingua.cz\/zakazat-reklamu-na-pujcky-ano-nebo-ne\/#breadcrumbitem"}]}]